Master in Marketing (English)

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Inés Gonzalez

Master in Marketing (English)

  • Modalidad de impartición El Máster se realizará de manera Presencial, en Barcelona.
  • Número de horas El Máster de la EU Business School tiene una duración de 1 año.
  • Titulación oficial Este programa otorga el Master in Marketing emitido por parte de la EU Business School.
  • Valoración del programa A través del programa del Máster en Marketing, la EU Business School pretende brindar a los estudiantes una comprensión profunda y actualizada de los principales conceptos y herramientas de marketing utilizados en el mundo empresarial actual. Los cursos cubren temas como investigación de mercado, branding, comportamiento del consumidor, gestión de productos, marketing digital, análisis de datos y estrategia de marketing internacional, entre otros.
  • Dirigido a El Máster puede ser realizado por profesionales egresados que cuenten con nivel TOEFL de Inglés, buen puntaje en GMAT or GRE y promedio 3 de 4 puntos.
  • Empleabilidad Los egresados podrán mejorar sus condiciones laborales y aplicar a empleos en departamentos de marketing de empresas nacionales e internacionales, agencias de publicidad, consultorías de marketing, empresas de investigación de mercado, departamentos de ventas y emprendimiento, entre otras posibilidades.

Master in Marketing (English)

  • Contenido
    Master in Marketing (English).


    DURATION: Three terms/one year
    NUMBER OF CREDITS: 60 ECTS
    LANGUAGE: English
    LOCATION: Barcelona


    Overview.
    Markets are ever-changing, with increasingly sophisticated consumers. Now more than ever, companies require innovative, qualified marketing experts with an entrepreneurial mindset to implement creative changes. From effective use of social media marketing to understanding your target audience, this program explores modern marketing methods and theories from various perspectives, giving students an insight into how marketing decisions relate to the analytical, strategic and operational areas of a business.

    Note: Please note that students may attend classes remotely in the event of extenuating circumstances, for example unavoidable late arrival to their campus city.

    DISCOVER OUR UPCOMING START DATES
    Degree Awarded
    A university master’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), (título propio), a state-recognized university in Spain.
    A master's degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.

    Benefits of Studying a Master's

    Improve critical-thinking skills
    and learn to be a
    problem-solver

    Join the alumni
    network
    of 30,000+ members

    Gain specialist
    knowledge
    to excel in your chosen profession


    Why Barcelona?
    Studying a Master in Marketing in Barcelona gives students the opportunity to expand their business knowledge in one of the world’s most advanced smart cities. Entrepreneurs and innovators are nurtured and cultivated in this forward-thinking city, which attracts outstanding tech talent and innovative startups, of which there are currently more than 1300. Barcelona is also home to some of the world’s largest multinational companies, including Airbnb, Amazon and the Siemens Innovation Center.

    This diverse and cosmopolitan city on the Mediterranean coast boasts almost five kilometers of golden beaches and provides students with excellent opportunities for sports activities and socializing. Famously home to FC Barcelona, it also has a wide array of cultural offerings including museums, UNESCO-listed monuments and architectural gems from the city’s most celebrated son, Antoni Gaudí.

    Admission Process for Master’s Programs

    At EU, we understand that choosing a master's program that fulfills your professional objectives while fitting your educational goals is a process that requires a lot of research and deliberation. EU's dedicated admissions team is available to help students with any queries or questions they might have. To find out more about EU Business School, we also encourage students to visit our campuses, meet current EU students and attend our classes and open day sessions.

    Admission Requirements:
    • 1 certified copy of bachelor's degree and transcripts
    • Proof of English level: TOEFL score 89 (internet-based), 233 (computer-based); IELTS 6.5; CAE C1 with a minimum score of 176; native English speaker or equivalent

    Applicants must also meet one of the following:
    • A GPA of 3.0 on a 4.0 scale
    • A satisfactory score on the GMAT or GRE
    • An interview with the academic dean

    * Students who do not meet the criteria will have an interview with the admission committee and will be considered on a merit basis. For more information, please contact the admissions department of your chosen campus.

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